Pulse FM is a contemporary radio station that showcases a fresh new line-up consisting of the North-West Province’s young up-and-coming broadcast talent. The station prides itself with contemporary music that keeps you going no matter the circumstance. Most importantly, it promotes local and national businesses, health and safety as well as tourism into the North-West Province, particularly Rustenburg.

According to the dictionary, “Pulse” means rhythmical beating, vibrating, or sounding. Pulse FM is indeed the heartbeat of the city of Rustenburg and the North West Province. Like the regular expansion of an artery caused by the ejection of blood into the arterial system by the contractions of the heart, Pulse FM shall expand throughout the country and beyond using multiple platforms to reach other audiences outside of its coverage area.